We’re building the tools responders trust — and backing the people they already listen to with real gear, commission, and a say in what we make.
Why you
When a probie asks what knife to carry, they listen to you. When your station spends its budget, your recommendation moves it. That influence is real — and right now you give it away for free.
The FILO Ambassador program backs you for it: gear you believe in, a cut of every sale you drive, early access to what’s next, and a genuine hand in the tools we build.
This is for the people responders already trust: firefighters, EMS, rescue techs, and instructors. No follower minimum. Credibility is the whole asset.
What you’d represent
Purpose-built tools and equipment dedicated to the fire and emergency services — designed with the field, held to the standard, and made for the people who go first and leave last. You represent the brand and the mission from day one.
Who we’re looking for
Active fire, EMS, or rescue — you carry the gear you’d talk about.
People take your word on equipment. That’s the whole asset.
Social, training, instruction, or a strong presence around the station.
The role
Run the gear on real calls and training. Your experience is the pitch.
Posts, stories, station talk — in your voice, never a script of ours.
Carry the FILO flag at events, competitions, and around the station — put the brand in front of the people who already trust you.
Tell us what works and what to fix. You make the next version better.
What you get
Gear to run and show — including a FILO knife of your own.
Commission on every sale through your personal code.
Insider pricing for you and your station.
New products in your hands before the public.
Your content on our channels — and your name with the brand.
Real input into design, from someone who lives the work.
Earn as you grow
We back you in the arena. FILO sponsors its ambassadors as competitors — putting you in competitions and events across the fire service, wearing our colors where it’s earned.
How it works
Tell us who you are and where you show up. Two minutes.
We send your gear and your personal referral code.
Run it, talk about it, send people to us with your code.
Get paid on every sale — and climb to better terms.
The founding class
Before FDIC 2027 we’re selecting a small founding class — best terms, ground-floor input, and your name on the brand from day one. Ready to raise your hand?
The 2-minute application lives on our main site.